Gary

Bernier

Wizard of Digital

Websites should grease the path between advertising and sales. Your website should deliver brand continuity across your offline and online advertising, as it should all feel connected and integrated, not fractured. Your website should also reflect the personality and culture of your organization to build bonds. I integrate your message and optimize your client’s journey to increase your lead count.

William Shatner and Gary Bernier
William Shatner

Who I Help

I help those who know something’s not right but can’t put their finger on it. Those who know they should get a direct answer to questions. NOT tech speak and gobbley gook. People who understand it’s a journey of continuous improvement and that the law of diminishing returns exists. Business owners looking for a long-term solution, not a quick fix. I can help you if you want to focus on growing your business, not on the latest digital shiny object from the most recent conference.

What I Do

Your website represents the connection between the end of your offline and online advertising efforts and the beginning of your sales process (the initial communication: chat, email, web form, online booking). My job is to make that connection as greasy as possible to ensure the maximum number of people enter the top of the sales funnel. Digital advertising metrics are only helpful if they increase the business’s lead count.

Robert Patrick
Robert Patrick

Your Website: 

  • Integration—Find ways to ensure the website is 100% integrated into your offline advertising and marketing to provide a seamless experience.
  • Improvements and maintenance. I will make any necessary improvements to provide a better customer experience and keep Google happy, including any essential maintenance and mobile optimization.
  • Posting of blog content created by anyone in your business. (I do not create blog posts on your behalf.)
  • Weekly link checking to ensure the site is working correctly.
  • Ticketing to ensure all work is tracked, recorded, and communicated.
  • Quarterly Review of website recordings and heatmaps to look for ways to improve your customer experience with the website.

Internet Advertising:

  • Manage the Google Adwords (Bing Ads) Account (PPC), including ad creation and optimization and management of the Google My Business presence.
  • Ensuring Google integration across all their components (Search Console, Analytics, Adwords, Google Local Services, and Google My Business).
  • Management of any Social Media Advertising (Facebook, Instagram, LinkedIn) – Ad design
  • Social Media Content Consulting, including recommendations and ideas to improve your presence on your Social Platforms.

Visual Ad Design & Production

  • Visual brand guide
  • Digital advertisement creation

Photography (TBD)

  • If it makes sense for your business, you will receive one or two on-site photo shoots annually to create visual assets for the website, social media, or print advertising.

Getting Started

Are you interested in finding out what I can do for you? Then, book a FREE 90-minute Digital Marketing Session with me. In this session, you will learn the following:

  1. Three things you’ve never heard about SEO.
  2. How to watch people use your website.
  3. How AI has changed the digital advertising business.

Plus, you’ll be able to get your questions answered.

When you book your FREE Digital Marketing Session, you will receive some homework to complete so that you can get the maximum benefit from our time together.

Wizard of Ads Partner

One of the great honors of my life is that I was invited to become a Wizard of Ads Partner. 

Wizard of Ads is an ad firm that works with local businesses worldwide. They are famous for using relational ad writing to win the heart, knowing that the mind will follow. “The mind will always create logic to justify what the heart has already decided.”

Wizard of Ads

Celebrity Moments

Gary and Stan Lee Comic
Stan Lee
Bryce Dallas Howard
Bryce Dallas Howard
Cesar Millan, Gary and the animals
Ceasar Millan
John O'Hurley - Seinfeld
Larry Thomas - Soup Nazi!!
Larry Thomas - Soup Nazi - Seinfeld
Gina Carano
Gina Carano - The Mandalorian
Gary and Ben MacKenzie
Ben MacKenzie - Gotham
Nathan Dales - Letterkenny
Morrena Baccarin
Morrena Baccarin
Helen Hunt
Julie Benz - Dexter
"Weird Al" Yankovic
Michael Rooker
Michael Rooker
Gary and Kim Coates
Kim Coates
Emily Swallow
Emily Swallow - The Mandalorian
Cameron Monaghan
Cameron Monaghan. - Shameless, Gotham
K. Trevor Wilson and Michelle Mylett
K. Trevor Wilson and Michelle Mylett - Letterkenny
Chevy Chase
Chevy Chase
Linda Hamilton
Dolph Lundgren
Larry Wilcox (Chips)
Larry Wilcox - Chips
Gary and Danny Trejo
Danny Trejo
Edward James Olmos
Edward James Olmos
Temuera Morrison
Temuera Morrison - Star Wars
Gary Bernier and Laura Vandervoort
Laura Vandervoort
Jason Mewes aka Jay
Jason Mewes aka "Jay"
Andrew Herr and Dylan Playfair
Andrew Herr and Dylan Playfair - Letterkenny
Beverly DiAngelo
Beverly DiAngelo
Lou Diamond Phillips
Gary and Ron Perlman
Ron Perlman
William Flictner
William Flictner
Dr. Oz
Dr. Oz
Rick from Pawn Stars
Bruce Campbell
Bruce Campbell
Gary and Trailer Park Boys
Trailer Park Boys

Sports

Johnny Bauer Canadian Hockey Hall of Fame Goaltender - 100 Greatest NHL Players
Mats Sundin
Mats Sundin - Toronto Maple Leafs Captain, Hockey Hall of Fame
Rick Vaive - First 50 Goal Scorer for the Toronto Maple Leafs
Gary Bernier and Gary Leeman 2024
Gary Lehman - Second 50 Goal Scorer for the Toronto Maple Leafs
Arnold Palmer
Arnold Palmer & Dale Hawerchuk NHL Hockey Player
Doug Gilmore
Doug Gilmore - Two Time NHL All-Star, Stanley Cup Winner

“The way to get started is to quit talking and begin doing”

– Walt Disney –

Shayne Corson - NHL hockey player
Marcel Dionne - NHL Hockey Player
Randy Couture
Randy Couture - UFC Heavy Weight Chap & UFC Hall of Fame
Rashad Evans UFC Figher
Rashad Evans - UFC Light Heavyweight Champion
Bas Rutten
Bas Rutten - UFC Heavyweight Champion
Dan Henderson
Dan "Hendo" Henderson - UFC Title Contender
Edith Labelle and Arianny Celeste
Edith Labelle & Arianny Celeste UFC 83 Ring Girls

Marketing

Roy H. Williams - Wizard of Ads
Roy H. Williams - Wizard of Ads
Gary Bernier and Ryan Deiss
Ryan Deiss - Founder DigitalMarketer.com
Dan Kennedy - Founder GKIC

From the world of Comics

Jeff Lemire
Jeff Lemire - Sweet Tooth Creator, Comic Book Writer
Gary and Greg Capullo
Greg Capullo Artist
Bob Camp, Co-creator of The Ren and Stimpy Show
Scott Snyder
Scott Snyder, Comic Book Writer - DC Batman
Gary and James Tynon IV
James Tynon IV, Comic Book Writer

Whisk(e)y Sommelier

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